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In a market packed full of casino games developers, each trying to offer the best slots to players, how does one company stand out? Aspect Gaming has reached the widest possible audience by making its games available on mobile devices, online, and at some of the top casinos across Asia.
Led by a team that combines 70 years of experience in the business, Aspect Gaming has become one of a privileged few suppliers to the ultra-competitive Macau casinos market. The developers who form part of its team come from gaming, media, and business start-up backgrounds, having worked for companies such as eBay, Google, and Alibaba.
The company’s journey began in 2007. Two entrepreneurs, Justin Nguyen and Tony Payne, started out on a mission to provide games that enhance the player experience. Based in Shanghai, China, Aspect Gaming also operates a second site in Macau.
The games have a focus on the Asian region. Still, you’ll find Aspect Gaming slots, lottery, card, and table games available worldwide at a number of popular online gambling sites, along with Ainsworth slots, Red7 slots, and games from many other established developers.
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A major reason for the popularity of Aspect Gaming’s portfolio is its flexibility. The whole range is fully certified for fair play and reliability by Gaming Labs International, one of the top independent testing labs worldwide. This allows players to enjoy the games without any concerns about the fairness of the results.
The developer is licensed in multiple jurisdictions, and the games can be tailored to the tastes of individual countries where they are found. Operators can specify the return-to-player percentage of games as well as the currencies and languages used. Various math models can be specified by each client.
By providing a range that can engage players for longer, the slots from Aspect Gaming deliver a higher return on the investment made by casino operators. Server-based systems allow casino sites to download new content at will, optimizing the mix of games to perfectly suit their players. The cutting-edge technologies used by Aspect Gaming can be used around the world, even in areas that have limited telecoms coverage.
While many of the games are located in the busy casinos of major gambling centers, the online, mobile, and social games are also designed to replicate the excitement of land-based casinos. For example, players at social casinos can spin the reels of an Aspect Gaming slot machine or take part in any of the popular lottery games from the company.
Slots with an oriental style are popular around the world, not just in Asia. Most of the Aspect Gaming range is aimed at the regional market, so it’s only natural that the games from this provider are designed to appeal to an Asian audience. Let’s take a look at the sharp graphics and innovative features of some of these online and mobile-optimized slots.
Jungle Treasure sets the action deep in the forests of Cambodia, where the lost cities of ancient civilizations await. Carved statues, golden temples, and elephants pay out the top prizes in this five-reel, 30-line game. A wild symbol substitutes for others if needed, while the scatter symbol triggers a free spins feature. Before the free games begin, you get to turn a bonus wheel. This determines how many spins will play out and any multiplier values that will be applied to wins throughout the feature.
Double Happy also has five reels and 30 paylines. It’s themed around the subject of love and marriage, featuring symbols such as lucky red envelopes, wedding rings, and a happy couple. The reels are set in a beautiful garden and the whole game has a charming design. Special features include a free spins bonus round where you can see any of the higher-value symbols appearing as doubles. This can lead to valuable ten-of-a-kind combinations across the five reels.
A traditional Chinese temple is the setting for Dou Di Zhu. Although this is another five-reel slot game, you now have 243 different ways to win running across it. Matching symbols on adjacent reels are all you need to claim prizes here. Along with the playing card symbols that are used in most Aspect Gaming slots, you will see a treasure chest, a couple of characters, and a wild symbol.
Up to 25 free spins can be claimed, and if the wild symbol helps to complete combinations during the feature, the wins are doubled in value. If you have two or more wilds in a winning combination, the multipliers are combined.
Play the Going for Gold Lucky Spin slot online and you can enjoy Soccer-themed action across desktop and mobile platforms.
If you like the oriental style, you’ll have a wide choice of titles from this Chinese casino games developer, that you can play in addition to the ones above. The growing selection of slots from this provider also includes the likes of Rabbit Rampage and Doggone Lucky, which show that not all of the games stick to the same style. Thanks to thoughtful design and innovations in the gameplay, each release differs from the rest of the slots portfolio.
The company has an enviable record of supplying games to some of the top land-based casinos, including The Wynn, Galaxy, MGM, City of Dreams and Grand Lisboa. Unfortunately, the range can be harder to find online.
At the time of this review, there are only a small number of real money online and social casinos that carry games from Aspect Gaming. This may change over time, as players and operators start to discover the entertaining collection of slots and more from this provider.
We were impressed with the slots from Aspect Gaming, each of which offers something unique. The emphasis is definitely on Asian-style games, which reflects their main target audience. That said, slots of this type are popular among players worldwide.
By setting themselves the target of beating the best games in the casinos of Macau, the developers at Aspect Gaming ensure high standards of graphics, gameplay, and features across their range. This is definitely a developer to watch out for, as it continues to expand its business to reach more casinos and players worldwide.
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