Choppy Waters of US Gaming Set to Calm in 2025, According to Analysts

  • Jefferies Equities claims major gaming companies will grow this year
  • December 2024 continued to show decline in some areas, such as foot traffic
  • DraftKings downloads dropped by 29% year-on-year in December also
Arrows building up
US gaming could be on track for calmer seas, if analysts are to be believed. [Image: Shutterstock.com]

Gaming industry analysts believe the US sector will get back on track in 2025 after a turbulent couple of years.

growth in 2025 and 2026 as expansion continues

The comments come from David Katz, an analyst for Jefferies Equities. He claimed that major gaming companies will see growth in 2025 and 2026 as expansion continues. In particular, Missouri is going live with sports betting, while states such as Minnesota, Texas, Georgia, South Carolina, and Oklahoma are debating new gambling legislation.

Jefferies increased its estimate for the US gambling market from $37.5bn by 2030 to $50bn.

That said, December 2024 continued to show some issues in the market. Foot traffic at land-based venues was down overall, as were app downloads and social media engagement.

Reports were mixed in regard to sports betting download and site visits. Notably, DraftKings downloads were down 29% year-on-year. Bally’s Corporation led the way for app downloads, while Rush Street Interactive and Bet365 also grew, up 27% year-on-year for the month.

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