Super Bowl LIX Smashes Viewership and BetMGM Betting Records

  • FOX Sports revealed that 126 million people watched the Super Bowl
  • The big game was the largest single betting event in BetMGM’s history
  • Sportsbooks cleaned up with the Eagles’ win and many prop bets didn’t hit
Person watching football on TV
Super Bowl LIX has set new records for viewership and was BetMGM’s biggest single-betting event of all-time. [Image: Shutterstock.com]

FOX Sports has revealed that about 126 million people across America watched the Philadelphia Eagles defeat the Kansas City Chiefs 40-22 on Sunday, a 2% increase on last year’s figures. Whether it was the halftime show featuring Kendrick Lamar, the presence of Taylor Swift in New Orleans, or the football itself, the big game attracted record-breaking attention.

This year’s Super Bowl also was the largest betting event in BetMGM’s history:

Sportsbooks made hay after many of the most popular prop bets failed to hit for bettors, including Eagles running back Saquon Barkley failing to score a touchdown and only rushing for a few yards. The underdog winning also contributed to a good showing for operators.

Underlining how the bookies tend to get it right the rest of the time, Nevada sportsbooks have only lost money twice over the past 34 years on the NFL season’s finale.

Early odds setters have the Eagles as the +600 favorite to win Super Bowl 60, which will take place at Levi’s Stadium, home of the San Francisco 49ers.

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